Bollywood Motion Posters – Marketing and promotion of a film is very important to generate curiosity about any new project. Even superstars spend a lot of time promoting their upcoming films. Trailers & Posters have been common promotional strategies for a long time, but now Motion Posters (or Pictures) are making a buzz in Bollywood.
Filmmakers are increasingly using this innovative idea as teasers for their films. Check out some of these cool ones.
PK Motion Poster…Aamir’s look is revealed after a sandstorm kind of feel, Aamir’s voiceover then asks the viewers what are they staring at and ask if they recognize him, as PK.
Bangistan Motion Poster…The poster features Pulkit Samrat and Riteish Deshmukh pressing a button attached to explosives tied to them. With a boom sound revealing the name of the film, it does make for an interesting watch.
Here are some more interesting Bollywood Motion Posters….
In this action-packed poster Rohit Shetty manages to attract the viewer’s attention by providing a great first look of Ajay Devgn; the background music (Singham’s theme music) only adds to the overall feel.
For the movie Holiday, the creative team made a visual introduction of Akshay Kumar’s character’s name, which was followed by flashing the date when the first look would be revealed; the overall feel of the poster was dark-ish with a dash of red colour, played against the backdrop of intense music.
For the movie Queen,the motion picture featured Kangana in a Bollywood dance pose (the one that she does often in the movie and looks funny) while the evergreen track Hungama ho gaya played in the background. The poster ends with Kangana’s voiceover saying ‘Jai Mata Di’.
I hope you get an idea what a Bollywood motion poster is; its not a replacement to a trailer but a nice way (an an additional method) to create some buzz about an upcoming film.