How Video Cameras Work

Modern day video cameras work using the following process (simplified):

• Light enters the lens and is converted into digital data by the image sensor (CCD sensor or CMOS sensor)
• Recorded audio is picked up by the microphone, converted into an electric signal and stored in the memory.
• The digital data is made into HD video by the image processor, compressed by the appropriate codec engine, and stored in the memory.
• Most consumer digital camcorders are often used hand-held and that is why they are equipped with high-performance image stabilizers as well.

A CCD – Charged Coupled Device is what captures an image on a camcorder. It converts light into electrical impulses from which the digital data is derived. If a video camera has only one CCD, that single CCD has to create the whole image.

If you are looking for a professional camcorder, go in for a video camera that has 3 CCDs – one for each of the primary colors, red, blue and green. These camcorders produce richer colors, but since it has 3 CCDs, the video camera will cost you more.

After the light hits the CCD, a video signal is generated. A special converter inside the camcorder converts that electrical information into digital signals made up of bytes of data.

Digital video cameras have special built-in electronics that enable the users to enhance and manipulate the video signal by adding effects.

Special electronics in the camcorder allow you to apply effects like electronic gain, black and white, sepia, fade, and so forth. Once the effects are applied, the processed video signal is then sent to tape.

Factors to Consider When Buying

Here are some factors to consider when buying a video camera.

• Good video and audio quality. For better sound quality, it is best to use a good external microphone.
• Features: Zoom. Improved image stabilization that ensures jerk-free videos even when you are travelling in a vehicle. Anti-shock mechanism: The better ones have an anti-shock mechanism; protects your camcorder and hard drive from accidental drops.
• Longer life batteries are desirable. Larger and brighter screens.
• Video cameras also come bundled with editing software that lets you add cool effects.

Zoom

You must consider Optical zoom over Digital zoom as Digital zoom distorts videos at higher resolutions.

Also, beginners tend to over-use Zoom because the tendency is more to look at the subject of the shot, rather than seeing how the shot is composed. If you are not watchful, you will not even realize that the zoom is constantly creeping in and out during your recordings.

The best way to improve your recordings is to refrain from using the zoom altogether.

If you avoid using zoom altogether, you will be forced to look at alternatives like finding an establishing shot, shooting some close-up shots and so on.

What is HD Video?

High-Definition image or video uses much higher resolution as opposed to standard definition, which means the images a lot sharper. The viewing experience is much better when the content is High-definition (or HD as it is also called). The lenses in these cameras also offer much more zoom, which means you can capture things up close and personal.

Accessories Required

When buying a video camera, it will be really nice to have the following: Case or Clip to Carry, Lens Cap, Extra Batteries or Recharge Accessories (wall chargers or the like), Extra Flash Memory Cards, and even a Tripod.

More Features

Although you can take nice pictures and videos by just sticking to the auto mode, learning the finer aspects does give you more control over the footage. Most of them can record impressive videos even in low light, and the sounds that get recorded are also getting better nowadays. Some of them are suitable for underwater use as well, and are resistant to sand and harsher conditions.

Learn to Use the Equipment

There’s a saying that “A Bad Workman Always Blames His Tools” and that is why its important that you shoot as often, so that you can learn from the pictures that you have taken.

Camera equipment can be expensive, particularly if you begin to take photography seriously as a career option. Therefore it is important to make sure that you get the right equipment for the job.

However, be careful of placing too much importance on the quality of the equipment, as you can end up spending thousands of dollars on equipment that is not going to make much difference, unless you have the kills to know for sure.

Best Pocket Video Cameras

Pocket video cameras (or mini camcorders) are small in size and portable (easily fits into your pocket), and are suitable for capturing quick videos on the go (or some cinematography or fly on the wall documentaries), without requiring any elaborate set up. These have a simple user interface which helps to record quick videos, and the ability for fast uploads to various sites without the fuss of going through your computer. Pocket camcorders also have flip-out USB ports (allows the camcorder to be directly connected to a computer).

However, they are not great for low light video situations. Image stabilization on pocket camcorders also works okay.

Some of these products come with several exciting features such as full motion digital video camera, a powerful still camera and some even boasts of having a MP3 player.

Best Waterproof Camcorders

If you love shooting videos and are a keen traveler as well, then don’t let a little water or sand prevent you from shooting a great video.

With a waterproof camcorder, you can easily shoot sharp & brilliant moving pictures and videos underwater.

You can shoot just about everything and even take still pictures, but primarily these are built for underwater video recording. You can even use it to shoot videos indoors, but don’t expect the highest quality videos.

Features of Waterproof Camcorders:

Diving down to a depth of 10 feet under water, these record videos, full HD and even still pictures. Usually, these video cameras work up to around 2 meters under water, the exact depth is specified by the manufacturer.

These are quite sturdy and some of these are shaped like a pistol, so just point and shoot. The design is such that you can use the control buttons using your thumb.

These even come with image stabilization. So basically, you get most of the standard features, and they do work as intended.

Most of them allow you to record 1080p full HD movies, more than 10 megapixel photos, and some also offer face chaser technology.

The inexpensive ones are quite okay to shoot quick videos but for shooting longer videos, some of them may not be quite convenient. Besides, the various options on inexpensive ones many not be very easy to select.

Polaroid XS100 Waterproof Sports Action Video Camera
The Polaroid XS100 (Waterproof up to 30’/10m) comes with Wide Angle Lens that provides 170 Degrees of Coverage, offers multiple video recording formats & multiple photo shooting modes, Full Helmet & Handlebar Mounts Included.

So the next time you go to the beach, or for sailing, or for camping and more, these hardy go-anywhere companions will let you shoot all the fun, without having to worry about the outside elements.

The post Video Cameras: Buying Guide, Reviews & Ratings appeared first on Bollywood Presents.

Hollywood merchandise is big business across the globe, and film makers wish to do the same with India’s film merchandise business as well.

Now you can buy toys, apparel, replica weapons, figurines, swords, personalised debit cards, posters, mugs, badges, laptop skins, coasters, canvas prints, phone covers and accessories, VR glasses and more.

The Pendant that Shahrukh Khan wore in Raees is available on Amazon, it has Shah Rukh Khan’s picture in it. The pendant is not an exact replica of the one SRK wears, but similar to it. The Raees Pendant comes with a 24-inches Brass Chain, and comes in a beautifully crafted box. Buy the Raees pendant here.

Bajirao Mastani Merchandise

Bajirao Mastani Costumes are very popular among fans.

Commando Merchandise: Take Vidyut Jammwal Home

As part of the promotion of the films of the Commando franchise, the producers had introduced a merchandise range targeted towards fans of Vidyut Jammwal and Bollywood buffs. These products are ideal for kids who love action-oriented games and outfits.

The range includes toys and clothes across categories like toy guns, remote-controlled cars, robots, jackets and vests, which are now available on popular online shopping portals.

Startups selling Bollywood Merchandise Online

In one of our earlier posts, we had mentioned how the film merchandise business is yet to take of in India.

Having said that, a few startups have spotted the opportunity and have started selling Bollywood merchandise online, to cater to the needs of Bollywood fans.

Several startups have tied up with leading production houses like Yash Raj Films, Dharma Productions, T-Series, Fox Studios, Viacom 18 Motion Pictures among others (for their design rights) to sell film related merchandise used by actors in Bollywood movies.

The post Buy film merchandise online: Apparels, posters, toys, and more appeared first on Bollywood Presents.

Its because even though you may want to buy anything & everything, be it for your own self, family, friends or relatives, the unfortunate reality is that all of us have limited amount of money to spend.

And to get the best bang for your buck, it does make sense to set aside a budget for the holiday season, be it Holi, Diwali, Eid, 15th August, 26th January, or Christmas.

In western countries, there are people who open up a separate bank account, specifically for Christmas shopping. They set aside money each week/month beginning a few months before Christmas, so that they have enough to do all their shopping (I’m sure its never enough though), and also eliminates the stress which often accompanies last minute Christmas shopping. There are some who set aside their financial bonuses only for shopping.

In the case of credit card purchases, you may want to spread your shopping out over the entire year so that it becomes easy to repay the debts monthly. Remember, a very high interest is levied on credit card balances, so its best to clear them off. However, this method only suits a few; most prefer to shop during the festive season.

Shopping during the festive season (especially Eid, Diwali & Christmas) can catch you by surprise if you fail to budget for it. So it’s best to be prepared for it, considering that online shopping in India is set to become much bigger.

Shop During Festive Season for Best Deals

The festive season is the time when you reach out to your dear ones, its the time to give, and also to shop for your own self. So take advantage of the huge sales which happen during the festive season.

• Prepare a budget in advance, especially if its a big occasion like Diwali, Eid, Christmas, or online Festivals.
• Always keep your budget in mind while you do your shopping.
• Spend time at a shop looking at the different colors and styles to get an idea of what the product feels like, if you’re unsure about the product.
• Online shopping is gradually becoming popular in India so take advantage of the that; the discounts are usually better when shopping online.

You can land yourself some great discounts when shopping during the festival season, but you need to plan it beforehand. Online shopping is growing in India, and like some of the foreign countries it’s going to be huge soon, so keep an eye on the online offers & deals as well.

Are Products Really the Cheapest when You Buy Them Online?

There are many who feel that the various online shopping festivals (offered during Diwali, GOSF, Christmas) manipulates the prices during the event so that the customers feel that they are getting a huge discount. Is that really true?

This is not completely true, however some merchants may try to price some of the products in such a way that you’ll feel that you’re getting a big discount. This is especially true of most high-end electronic gadgets that have recently been launched, where most companies really cannot offer a lot of discount.

Check the Products Offline As Well
Most consumers feel that products are found the cheapest when you buy them online. However, the huge price discounts offered on the products may not be genuine and often the prices may be inflated. An online shopper recently purchased a pair of sandals online, costing Rs 799 attracted by the 50 per cent discount offer. But he could clearly see that its maximum retail price (MRP) was Rs 399…it was printed on the straps of the sandals.

Most of the products (especially those mentioned as of export quality) may be of pretty ordinary variety, which are available in the local market, and that too at a lesser price.

Basically, its the responsibility of the consumer to check the product at the local retailer as well, before making a purchase. A wise consumer compares the product online as well as locally to see who offers a better price.

For Most Products, Online is Cheaper
Having said that, online merchants want to make the most of the various shopping seasons, so they do price the products in a way that has a better chance of making a sale. So if you intend to buy the latest smartphone, you need to have an idea of its pricing in shops so that you can compare.

But on select cameras, watches, several household products, baby products, fashion & jewelry items, you indeed get a very good price during holiday seasons.

There’s no reason to feel apprehensive; in case you’re not happy with the product, most online retailers nowadays have a good return-back policy. So make the most of the various online shopping festivals.

E-Retailers Shower Huge Discounts, It’s Really Happy Diwali for Indian Buyers

With e-Retailers offering huge discounts on their shopping websites, it’s really Happy Diwali for buyers. Big players trying to catch up with one another is indeed good news for Indian shoppers.

This Diwali season, you’ll be spoilt for choice as e-shopping biggies fight amongst themselves to offer your the best deals on a whole range of products.

From electronics to accessories, online retailers are bracing for nearly 1 lakh orders each day. With discount rates expected to touch 60-70 per cent, the festive fortnight may well match up to the online shopping craze of United States’ Cyber Monday, the Monday following the Thanksgiving Day when sales touch $1 billion.

Not wanting to lose out on the big bucks, brick-and-mortar retailers too are scrambling to compete with websites. Many of them have slashed price by half and are offering one-plus-one and buy-two-get-one-free deals.

Several trader associations have vowed not to supply goods to online retailers who sell below the market price. This has led to online retailers saying that they are mere marketplaces where the prices are decided by other sellers.

As murky as the situation might be, consumers are the clear winners. “I have been buying products online for a long time now. They offer door delivery and in case I do not like the product, I can get it returned without having to go to a store and wait in line. This is much simpler,” says an HR professional in Bangalore.

Here’s Why India’s Shopping Websites Fiercely Compete for Diwali Sales

Did you notice the number of discounts being offered on the Indian online shopping landscape? Almost everybody is offering discounts and that too huge one; every player is trying to outdo the other one, and go after each other’s throats, especially during the Diwali season. Do you know why? Here’s the answer!

A large chunk of the annual business happens in the time between Dussehra and Diwali. E-commerce players have scaled operations and expanded teams, with the fresh rounds of funding.

Compared to previous years, a lot of money has been spent on driving traffic and they have gotten a lot of press. The companies have improved their service and delivery infrastructure as well. There is also a shift in the consumer mindset now. Shopping online is more than just experimentation for customers.

Online Shopping Entices Holi Revelers With Competitive Prices & Shopping Comfort

Holi is a festival where you actually don’t get into the mood till you see people around you in the festive spirit. That is why most holi related shopping is done at the last moment, which means you don’t get the best of deals. However, there’s a better option. If you want the best of colours, sprinklers or balloon for your kid but reluctant to leave your cozy sofa, online shopping before Holi is definitely an option worth considering.

Nowadays online stores have started luring the buyers by various promotional schemes resulting into availability of these items on a very competitive prices. The plastic ‘pichkari’s’ (sprinklers) are of various sizes and designs i.e. from that of different cartoon characters to popular designs like guns and articles of daily use. It also has gulal, herbal colours and the water colours.

The online shopping portals also has some items for those who love to prank during the festival of colours. From pencil to pen or colour spray, these website has something for everyone.

“While most of the middle class and youngsters are frequently using online shopping for different electronic items, the concept of Holi items is fresh and will be very useful,” said a student.

An office executive said, “almost every good shop is in Chowk area of the city which is full of traffic jams but now it is good that these items are just a click of a button away.”

But not all are lured by the offers. “My kid refused the idea as he says that how can he pick his favorite pichkari without touching it,” said Sachin. Moreover, who knows whether the article is not damaged, especially the plastic materials, he added.

Will the ordered item reach within time, is another problem which is making some diehard supporter of online shopping to refrain from the same.

However, shopping websites do have a good collection of vibrant coloured items. “The milk mug, sweet hampers and other items are also available on decently good prices. “Gifting my younger brother with a milk cup, having all the colours, is a good idea provided the same arrives before Holi,” said one holi reveler. But with companies streamling their processes, the issue of delivery should get sorted out.

The post Here’s how to get the best bang for your buck during Festive Shopping appeared first on Bollywood Presents.

A very high percentage of HNIs (High net individuals) are extremely open to the online medium and a lot more are actually buying things online for gifting purposes.

Thanks to the boom in ecommerce, the rich are now buying private jets and yachts, wedding related products, ordering a designer wear, booking helicopter travel experiences, gifting bespoke spa experiences for their loved ones.

Recently, an online portal launched top designer Anju Modi’s collection (inspired by Ranveer Singh/Deepika Padukone-starrer Bajirao Mastani) where the chic-creations were priced in the range Rs 80,000-3 lakh ($1.3k to $5k).

Although merchandise related to Bajirao Mastani is a rage after the movie’s success, online merchants have seen the sales of designer wear go up in recent times, especially during festivities and New Year celebrations.

Online also makes better business sense because designers can showcase their creations to a much larger audience, at reasonable marketing costs.

Spotting the opportunity, lot of start-ups have emerged in this space with an aim to e-gift luxury products and experiences. Niche online players are gradually expanding operations and the space is sure to get more rewarding for all.

So it seems online shopping is not just for the budget conscious; even high-end brands want to use the medium to sell more products.

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