• Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • HOME
  • REVIEWS
    • TRAILERS
  • BUSINESS
  • CELEBRITIES
  • HOLLYWOOD
  • REGIONAL
  • TV
  • MUSIC
  • TOP LISTS

Bollywood Presents

Exotic locations where popular Bollywood movies were shot

You are here: Home / Film-Making / Tech / Tech / IT Companies Developing Technology Products to Better Serve Bollywood

Tech / IT Companies Developing Technology Products to Better Serve Bollywood

October 29, 2015 by BollywoodPresents Team

IT Companies Developing Technology Products to Better Serve Bollywood Two issues that any Indian film industry has to deal with are creativity and technology. You might have the technology but you still need creativity to make effects look convincing. In other areas like streaming & broadcasting, the technology needs catching up. World-over, Technology is changing/becoming better quite rapidly, especially in the area of entertainment. The good thing is that tech companies in India are making all attempts to bridge the gap.

Google CEO Sundar Pichai is among the latest Indian-origin executives to take over the reigns of a huge global tech company. While most of these IT companies primarily operate in the IT segment or cater to other sectors such as telecom, retail, FMCG sectors, several IT companies have been developing tech products to cater to Bollywood/regional film industries as well.

With hundreds of television channels, several millions of pay-TV households, hundreds of newspaper publications that deliver millions of copies all over India, and over thousand films produced annually in India, there’s lot to be excited about India’s media and entertainment industry. Its good to know that several Indian Tech companies , who are primarily known for their services offering are also making tech products for the entertainment industry in India.

Various Areas Where Innovative Technologies Are Being Used

Besides the more commonly known areas, such as vfx & animation (which many are usually aware of), tech companies are actively working with the Indian film industries in other areas like:

  • Production /Post-production: Better tools for editing, color correction, vfx, animation, storage & backup
  • Cinema: Deliver the ‘wow’ kind of experiences to the audiences (who know what the best in cinema look & hear like) while maintaining / lowering the overall costs.
  • Broadcasting: Deliver Exceptional broadcast (imaging and sound) experiences to Consumers
  • Content Streaming: Make sure the best quality pictures & movies are delivered to the end-users, irrespective of the screen size
  • Content Creation & Services: Provide tools, technologies, and support to create better Content for Artists, Developers, and Sound Engineers
  • Game Development: Create video games with dazzling game graphics complemented by spectacular soundtracks, widely used for film promotions and to earn more revenue
  • PC and Mobile: End users expect better audio & video quality from PCs, tablets, and smartphones. Newer Technologies help your products stand out by improving in these areas. These areas are widely used in film promotion.

Also Read: Bollywood Catching Up On Technology with Hollywood

Graphics & Innovation Booming

The market for Graphics & Animation in India is booming. A forecast says that in one year 70 animation films will be released with Indian content based solely on the mythological stories such as Ramayan and Mahabharat.

However, for good animation effects, you need good graphics and color composition. Graphics and computing power often forms the heart of special effects.

The good thing is that IT companies are now providing their proprietary products such as developing CPUs that work well for high-end graphic capability and effects. These can handle a range of complex algorithms better than the general-purpose CPUs can. In the song ‘Dhoom Taana’ in Om Shanti Om, Deepika Padukone was made to dance around statues with a plain background. Then shots of the likes of Rajesh Khanna, Sunil Dutt and Jeetendra from old movies were selected and these were composited with Deepika’s dance to produce the song.

These are just some of the instances where technology was used to seamlessly integrate two distinct shots and to make the overall scene better. But the trend is visible to everybody now and technology is only going to play a major role going forward.

Tech companies have been playing an active role in movie distribution as well, DOLBY being one such example. For those who make films, distribute or exhibit movies, Dolby helps deliver the best in sound technology for audiences who watch movies in theaters.

Road Ahead

Digital content creation has grown three-fold in the last few years and there’s plenty of opportunities available in this field. However, government rules for local contribution to movies need to be sorted out for it to grow without any hitch and that includes tax benefits for local studios to do better work and see growth.

Related Posts:

  • Rakesh Roshan completes 50 years in Bollywood, talks about…
  • Huge anger against 'Nepotism' in Bollywood after Sushant…
  • Bollywood Choreographer Saroj Khan dies at 71
  • Jeep Bollywood Trails, a travelogue to promote the Jeep SUV

Filed Under: Tech

RELATED POSTS

First Bollywood Movie Shot at the Emirates Palace (Hotel) in Abu Dhabi?

The growing stature of Bollywood can be gauged by the fact that its shooting at places where not even many Hollywood movies have done before. Firoz A Nadiadwala’s ‘Welcome Back’ (sequel to the hugely successful ‘Welcome’) was recently shot at the Emirates Palace in Abu Dhabi. And guess what, its only the second movie in […]

hema malini

Hema Malini says there’s a lesson to be learnt from Sridevi’s sudden demise

“I’ve just returned from the prayer meeting. She was looking like a radiant beautiful bride…I almost felt like she was acting for a film and she would soon wake up…I’ve known Boney Kapoor and Sridevi for many years. While the entire nation is coming to grips with Sridevi’s untimely death, Bollywood’s dream girl Hema Malini […]

Langkawi: Popular Tourist Attraction in Malaysia

If you intend to travel to Malaysia, make sure you include Langkawi in your itinerary. Enjoy the greenery, sample local cuisine at the night markets, hike to dramatic waterfalls or dive into an underwater marine park. There’s a lot more that Langkawi has to offer. Langkawi Sky Bridge Besides being a tourist attraction, Langkawi is […]

richest in the world

Shocking: Top 8 richest men’s wealth equals that of world’s poorest 3.6 billion

Oxfam’s latest shocking report reveals world’s inequality, as wealth is getting accumulated by a few (becoming more concentrated year by year). I’m sure when you read about the rich in newspapers or see their lifestyle on television, a thought comes to the mind as to how some people can earn so much money. Now here’s […]

New York Fashion Week

Bollywood divas sizzle at New York Fashion Week (NWFW) 2017

New York Fashion Week (NYFW) 2017 is under way, and our desi divas – Priyanka Chopra & Deepika Padukone – are making their presence felt. The two leading Bollywood actresses, who have a head-start compared to their Indian peers in the global entertainment world, were spotted at the New York Fashion Week 2017. Checkout their […]

Sherlock Holmes Society of India (SHSI)

As monsoon clouds hover, do they put you in mind of a good Sherlockian mystery? The unforgettable detective created over a century ago is celebrated by the Sherlock Holmes Society of India Fan clubs are not limited to sports and sportsmen. A colleague enlightened me about the Sherlock Holmes Society of India (SHSI) whose members […]

Top Indian Designers & Stylists in Bollywood

Although cities like Paris and Milan comes to the mind, when one talks about fasion, the fact is that fashion is a huge industry in India. With India openingup to the world, Indian Fashion designers got a much wider platform to showcase their talents, no wonder the ‘Sari’ (India’s national costume) has become so popular […]

shweta bachchan baby

Rare-Interview-of-Amitabh-Bachchan-and-Rajesh-Khanna-Episode-1

Here’ a rare interview of Big B and Kaka together. QUESTION: Welcome aboard! It has been 17 years since you last came together, professionally or personally. What kept you apart? Why did you not team up after Anand and Namak haram? AMITABH: Who’s going to talk first? … I think after Namak Haram the only […]

Singapore Zoo: Must See

The movie Krrish had a few scenes that were shot at the Singapore Zoo, and even though Tourism in Singapore benefited because of the shooting, the country is already on the ‘must-visit’ list for many. If you’re from India, then your idea of a zoo is going to be completely different from what you’re going […]

London’s Royal Albert Hall’s $3M box sale, great investment opportunity for the rich

A 12-seat Grand Tier Box at London’s Royal Albert Hall is up for sale. Luxury property agents Harrods Estates is brokering the sale. This is indeed a once in a decade opportunity for the rich, looking to hold a unique piece of London real estate, as the value will only appreciate over time. Royal Albert […]

Primary Sidebar

LOOKING FOR SOMETHING?

RECENT POSTS

Shah Rukh Khan on business

Filming Destinations of SRK’s ‘Pathaan’ Spans Europe to the Middle East

Shah Rukh Khan's film Pathaan was filmed at several filming locations in Europe, Russia, Dubai, and … [Read More...] about Filming Destinations of SRK’s ‘Pathaan’ Spans Europe to the Middle East

music cities

Top music schools / colleges in the world

Top music schools / colleges in the world to learn music performance under expert musicians, to … [Read More...] about Top music schools / colleges in the world

Bollywood in Poland, Country with Medieval Hot Spots & Energetic Cities

Poland is located in the heart of Europe and is well known for its history, which is reflected in … [Read More...] about Bollywood in Poland, Country with Medieval Hot Spots & Energetic Cities

movie trailers

Top Forthcoming Bollywood Movies (& Trailers): Upcoming Entertainers for 2021

Want to know when the next entertainer of your favorite star is going to be released? Want to plan … [Read More...] about Top Forthcoming Bollywood Movies (& Trailers): Upcoming Entertainers for 2021

National Museum of Indian Cinema (NMIC)

Social Impact of Bollywood on Indian culture

Movies are one of the most influential tools of communication and society does learn a few things or … [Read More...] about Social Impact of Bollywood on Indian culture

bollywood rapes

Representation of women in Bollywood Films

Women in Bollywood films have been subject to stereotypes and objectification, and appeared in … [Read More...] about Representation of women in Bollywood Films

Music Scene in Saudi Arabia

How's the music Scene in Saudi Arabia. Is it really frowned upon? Read more here. Young musicians in … [Read More...] about Music Scene in Saudi Arabia

Shabana Azmi

Shabana Azmi: One of the finest actors of Indian cinema

Shabana Azmi, an alumnus of the Film and Television Institute of India (FTII) of Pune, made her film … [Read More...] about Shabana Azmi: One of the finest actors of Indian cinema

war movie

Here’s how much Hrithik Roshan was paid for his 2019 hit film ‘War’

Hrithik Roshan is a superstar in Bollywood and is among the highest paid actors in the film … [Read More...] about Here’s how much Hrithik Roshan was paid for his 2019 hit film ‘War’

sooryavanshi movie

Bollywood facing losses of 5000+ crore due to pandemic lockdown

Almost everybody associated with the film industry is despondent about the future. With COVID-19 … [Read More...] about Bollywood facing losses of 5000+ crore due to pandemic lockdown

Amazon Fashion

Useful Read

  • Who coined the term ‘Bollywood’?
  • Dadasaheb Phalke (Father of Indian Cinema)
  • Evolution of Hindi Films
  • Social Impact of Bollywood on Indian culture

Footer

Upcoming Bollywood Movies

  • Love Aaj Kal Movie
  • Hum Bhi Akele Tum Bhi Akele Movie
  • Hawayein Movie
  • Shubh Mangal Zyada Saavdhan Movie
  • The Hundred Bucks Movie
  • BHOOT: Part One – The Haunted Ship Movie
  • Haunted Hills Movie
  • 'O' Pushpa I Hate Tears Movie
  • Guns Of Banaras Movie
  • Thappad Movie

Bollywood Movie Reviews

  • Malang Review
  • Jawaani Jaaneman Review
  • Panga Review
  • Street Dancer 3D Review
  • Tanhaji – The Unsung Warrior Review
  • Chhapaak Review
  • Good Newwz Review

Top Celebs

  • Ajay Devgn
  • Kajol
  • Saif Ali Khan
  • Shraddha Kapoor
  • Varun Dhawan
  • Deepika Padukone
  • Kangana Ranaut
  • Tabu
  • Aditya Roy Kapur
  • Disha Patani
  • Rajinikanth

About Us

  • About Us
  • Contact Us
  • Write for Us
  • Privacy Policy
  • Disclosure
  • Sitemap
  • Newsletter

Copyright © 2023 · News Pro on Genesis Framework · WordPress · Log in


x
x